I’ve been going to the horse auction since I was 8 years old. There are always great deals at the auction on horses and all the various supplies you need to take care of horses. Even though my wife and I own a horse ranch in Simla, I don’t go as much as she does. It’s always fun, even if you just watch.
So I’m sitting in the stands watching the auctioneers (I’ll call them the sellers) sell there wares when I realize a problem with the auction. This is also the reason that the people that run the auction make money. This is the same marketing strategy that I’m using and showing you how to use. I was amazed….
How long have auctions been around? I read somewhere it’s about 2500 years?
1. The people in the stands, bidding on the stuff at the auction (I’ll call them buyers) already use the things that are being auctioned.
2. The buyers know what they would pay for the auctioned goods so they are getting a good deal.
3. The sellers know what they paid for the goods so they know they will be making a profit.
4. Over 200 people showed up in one day.
How would you like to have 200 people lined up waiting for your product or service? How about more? How about 200 people per day?
People will be attracted to you... how? Keep reading....
Friday, March 14, 2008
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